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A SURVEY ON FEMALE PURCHASE BEHAVIOUR OF CLOTHES AND ACCESSORIES

This is an academic survey which will be used for our group project assignment about fashion clothes and accessories. It aims to identify views and experiences regarding fashion and fashion purchase behavior. It will take you about 12 minutes to complete. Please answer ALL the questions in EACH section according to the guidance provided.


 
Please indicate how strongly you agree with the following statements (1= strongly disagree, 5= strongly agree)
Strongly disagree Disagree Neutral Agree Strongly agree
I am interested in fashion
I can define myself as a fashion follower
I express myself through fashion
I update my wardrobe by following changes in fashion
I buy clothes I like, regardless of current fashion
I like having the right accessories to go with my outfits
I wait for a garment to be on sale
I have several favorite stores where I go shopping
I usually choose same brands when shopping
The economic crisis did not affect my way of spending money for clothes
 
Please tick ONE box corresponding to your answer
How often do you buy clothes and accessories?
 
Less than one a week
 
Once a week
 
Twice a week
 
Once a month
 
Twice a month
 
Other
 
 
 
 
On average how many clothes do you buy monthly?
 
0
 
1
 
2
 
3
 
4
 
5
 
More than 5
 
 
 
On average how much do you generally spend on your clothes or accessories monthly?
 
Less than 50£
 
50£ / 100£
 
100£ / 200£
 
200£ / 300£
 
More than 300£
 
 
Please tick ONE BOX OR MORE corresponding to your answer
Where do you usually buy your clothes and accessories?
 
Boutique
 
Shopping mall
 
Outlet
 
Departments store
 
Supermarket
 
Market
 
High street
 
Online

 
 
 
What is your fashion style?
 
Casual
 
Official
 
Sport
 
Elegant
 
Sexy
 
Stylish
 
Trendy
 
Street
 
Punk
 
Other
 

 
 
 
The clothes you buy are mostly for?
 
My job
 
Everyday life
 
Parties
 
Special occasions
 
Other
 

 
 
Please indicate your opinion by choosing along the scale (1=Least important, 5=Very important)


How important are the following factors when purchasing clothes?
Least important Less important Neutral Somewhat important Very important
Quality
Price
Brand
Latest trend
Comfort
 
 
Please indicate how strongly you agree with the following statements (1= strongly disagree, 5= strongly agree)
Strongly disagree Disagree Neutral Agree Strongly agree
The higher is the price of the product, the better its quality will be
I am willing to pay more for quality
I am suspicious about quality when shopping low-priced clothes and accessories
I always look for the best relation between price and quality
 
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