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Dear Sir/Madam

This research is conducted as part of Ph.D study under Technopreneurship and Innovation Management Program of Chulalongkorn University. The focus is on the sources of “External Funding” that technological and innovation start-up firm use, in addition to owner capital and funding from family and friends. We hope that the findings should help investors and start-up companies in the process of investment reach their full potential for new product development during start-up phases.

Procedures
The questionnaire will ask about your investment or financing in technology start-up companies. Investors that provide external financing are the investors who invest in the start-up firms, but have no family relationship with the founders/entrepreneurs. You will be asked about investment criteria, important of technology, market, entrepreneur capabilities, expected return and actual return of the investments.

Academic Purpose
This study is for academic purpose only. The researcher expects that the result of this study could provide benefit to both entrepreneur who startup new companies and the investors. Your participation in this research will provide more insight for both entrepreneur who start-up the company and the investors about how to successfully fund the start-up with less risk, higher chance of success and higher return for investors.

Confidentiality
All data obtained from participants will be treated as STRICTLY CONFIDENTIAL. The result will only be reported in aggregate or combined format and never reported as individual results. At the end of the survey and analysis, the researcher will prepare the executive summary results for interested participants. Should you like to receive the executive summary, please kindly provide your email address here__________________.

Alternatives
If you prefer to talk to the researcher and provide interview, by face-to-face, telephone, or Skype, please kindly contact the researcher, Mr. Kwanrat Suanpong at MB:+6681-646-6652, or [email protected] or Skype:kwanrat to arrange interview meeting appointment.

Donation
For each questionnaire completed, the researcher will donate 150Baht (approx. 5USD) to Christian Care Foundation for Children with Disabilities in Thailand (www.ccdthailand.org). CCD Thailand’s aim is to help develop disabled children to their highest potential. We appreciate your co-contribution to help enrich a child’s life.

Inquiry about this Research
The researcher wishes to thank the participants for information and time in taking this survey. If you have questions regarding this study, you may contact the researcher, Mr.Kwanrat Suanpong, at MB:081-646-6652, or [email protected] or [email protected]. You may also discuss with the research advisors at
1)Assistant Professor Dr. Kamales Santivejkul, Technopreneurship and Innovation Management Program, Graduate School, Chulalongkorn University, E-mail: [email protected]
2)Professor Dr. Achara Chandrachai, Technopreneurship and Innovation Management Program, Graduate School, Chulalongkorn University, E-mail: [email protected]

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.

 
 
 
Characteristics: You are individual investor in the start-up company who are…(Select all that apply)?
 
Entrepreneur
 
Top ten largest shareholders
 
Family relationship
 
Outside investor
 
Other
 

 
 
 
Reference: How did you know entrepreneur (Select all that apply)?
 
Colleagues in previous work place
 
As suppliers or customers in previous work place
 
Referred by Relatives
 
Referred by person you trust
 
Referred by VC, Private Equity, or Business angel
 
Other
 

 
 
 
Industry: Your preference industry (Select all that apply)
 
Biotechnology
 
Business Products and Services
 
Computers and Peripherals
 
Consumer Products and Services
 
Electronics/Instrumentation
 
Financial Services
 
Healthcare Services
 
Industrial/Energy
 
IT Services
 
Media and Entertainment
 
Medical Devices and Equipment
 
Networking and Equipment
 
Retailing/Distribution
 
Semiconductors
 
Software
 
Telecommunications
 
Other
 

 
 
 
Invested amount: Please indicate amount of investment that you allocate for investment in single startup (please select only one).
 
lower than 50,000 USD
 
between 50,000 USD to 100,000 USD
 
between 100,000 USD to 500,000 USD
 
more than 500,000 USD
 
 
 
Investor’s Target Return: For you to invest in startup, what are your investment criteria about target return level from 5 years holding (please select only one).
 
not less than 15%, or capital gain 1 time of capital
 
not less than 25%, or capital gain 2 time of capital
 
not less than 38%, or capital gain 4 time of capital
 
not less than 55%, or capital gain 8 time of capital
 
not less than 62%, or capital gain 10 time of capital
 
more than 62%, or capital gain 10 time of capital
 
 
 
Maximum Potential Return: For you to invest in that startup, what should the estimated maximum potential upside return (upward possible return for best case) of the startup be (as % of annual ROI from 5 years holding) (please select only one)?
 
not less than 15%, or capital gain 1 time of capital
 
not less than 25%, or capital gain 2 time of capital
 
not less than 38%, or capital gain 4 time of capital
 
not less than 55%, or capital gain 8 time of capital
 
not less than 62%, or capital gain 10 time of capital
 
more than 62%, or capital gain 10 time of capital
 
 
 
Minimum Acceptable Return: For you to invest in that startup, what should the estimated minimum acceptable return (downward possible return for worst case but acceptable to you) of the startup be (as % of annual ROI from 5 years holding) (please select only one)?
 
not less than 0 %, or no capital gain to invested capital
 
not less than 15%, or capital gain 1 time of capital
 
not less than 25%, or capital gain 2 time of capital
 
not less than 38%, or capital gain 4 time of capital
 
not less than 55%, or capital gain 8 time of capital
 
not less than 62%, or capital gain 10 time of capital
 
more than 62%, or capital gain 10 time of capital
 
 
 
Possibility of Returns: For you to invest in that startup, please allocate 100 points on how you expect return outcome of startup to be:
Maximum potential return
Minimum acceptable return
Loss of capital
0
 
 
 
Investment weight: Please allocate 100 points on investment purposes in the startup:
To improve maximum potential return
To improve minimum acceptable return
To reduce loss of capital
0
 
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