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1. What is your gender?
 
Female
 
Male
 
Other
 
 
 
 
2. What is your age group?
 
15-25
 
26-35
 
36-45
 
46-55
 
Other
 
 
 
 
3. How frequently do you shop at TJX stores (Marshalls and T.J. Maxx)?
 
Once a week or more
 
Once a month
 
Few times a year
 
Rarely ever
 
Other
 
 
 
 
4. If you shop at these stores, what department do you frequently purchase from?
 
Clothing
 
Shoes
 
Accessories
 
Home products (bedding, lamps, frames, etc.)
 
Seasonal sporting and recreational products
 
Other
 
 
 
 
5. When buying products at these stores, who are you purchasing items for?
 
Yourself
 
Your children
 
Relatives/friends
 
Other
 
 
 
 
6. Are you aware TJX stores sell a few sporting goods products, like yoga mats, light weights, and exercise DVD’s)?
 
Yes
 
No
 
 
 
7. How active is your lifestyle (yoga, walking, any recreational activity)?
 
Very active
 
Active
 
Slightly active
 
Not active
 
Other
 
 
 
 
8. Where do you normally go to buy sporting goods?
 
Dicks Sporting Goods
 
Sport Authority
 
Wal-Mart
 
Olympia
 
Target
 
Other
 
 
 
 
9. Do you think you pay too much for brand name sporting good products?
 
Yes
 
No
 
Sometimes
 
Other
 
 
 
 
10. Would lower prices and big brand sporting products interest you if they were sold at TJX stores?
 
Yes
 
No
 
Maybe
 
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