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Who SHOULD our customer be?
   
 
 
 
What is it that our customer pays for?
   
 
 
 
What are our starting materials / business inputs?
   
 
 
 
How do we take our starting materials / inputs and turn it into something our customer pays for?
   
 
 
 
What are we doing that doesn't directly relate to transforming our starting material / inputs in to something our customer pays for?
   
 
 
 
Why do are we doing that?
   
 
 
 
Looking at our current competition, what is 1 thing we can do better than them. www.callboxinc.com http://www.callboxinc.com/wp-content/uploads/2015/08/Callbox-Among-10-Best-for-August-2015.jpg
   
 
 
 
Rank(1st to last) the current approach we should be pursuing in order of most important to least important:
Drag your choices here to rank them
     
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