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Hello:
Thanks for participating in this survey about personal improvement activities! We can't wait to hear what you all think.

Your participation in this survey is completely voluntary and your responses will be strictly confidential. Data is gathered only in the aggregate.

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When you think about activities such as reading books on goal setting, self-esteem, “being your best”, or hear speakers like Wayne Dyer, Tony Robbins, Byron Katie, or attend seminars designed to increase your self-awareness, or watch movies like “The Secret” would you refer to these activities as:
 
Personal growth
 
Personal development
 
Self-help
 
Self-improvement
 
Other
 
 
 
 
When you read or hear the following phrases, which appeals to you the most (feels better, is most inspiring, most interesting, most appealing)?
 
Personal growth
 
Personal development
 
Self-help
 
Self-improvement
 
Other
 
 
 
 
If you engage in any of these activities, is it: (select all that apply)
 
Because you love learning about yourself?
 
To improve your chances of getting, or keeping, a job?
 
To stay current with the latest thing everyone is talking about?
 
To improve your relationship(s)?
 
Because you just can’t help yourself (you’re a bit of a “junkie”)?
 
Because someone recommended it or talked you into it?
 
Because you believe it increases your chances of success?
 
Other
 

 
 
 
Who is your favorite author, book, speaker, or seminar leader in this field? (You may identify more than one.)
   
 
 
 
How much, on average, do you spend each year on books, speakers, seminars, etc. designed to improve yourself?
(Remember to include all those books you purchased but never finished. )
 
Under $100
 
$100-500
 
$500-1500
 
$2000-$5000
 
$5000-$10,000
 
$10,000+
 
 
 
Are you a
 
man?
 
woman?
 
 
 
If you are a woman, did you ever dream about being a princess when you were little?
 
Yes
 
No
 
I’m not a woman
 
 
 
What is your age?
 
Your age
 
Under 25
 
26-34 years
 
35-45 years
 
46-60 years
 
60+
 
 
 
What is your average annual income?
(Remember, your responses are completely anonymous and will not be linked with you in any way.)
 
$0-$35,000
 
$35,000-$50,000
 
$50,000-$65,000
 
$65,000-$100,000
 
$100,000-$500,000
 
$500,000-$1 million
 
$1 million +
 
Please contact [email protected] if you have any questions regarding this survey.
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