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Have you been to this event in previous years?
 
Yes
 
No
 
 
 
What was the Primary Reason for attending Hong Kong Wine and Dine Festival?
 
To enjoy the festival environment
 
To see what the festival looks like
 
To experience the festival culture of Wine and Dine Festival
 
To taste new wine and food
 
To reduce tension, anxieties, and frustrations
 
To increase a sense of family and happiness
 
To get together with friends/relatives
 
To experience a change of pace from everyday life
 
To enhance social status
 
To meet new people
 
To learn about wine
 
Other
 
 
 
 
What were Others Reasons for attending Hong Kong Wine and Dine Festival? (You may choose one or more)
 
To enjoy the festival environment
 
To see what the festival looks like
 
To experience the festival culture of Wine and Dine Festival
 
To taste new wine and food
 
To reduce tension, anxieties, and frustrations
 
To increase a sense of family and happiness
 
To get together with friends/relatives
 
To experience a change of pace from everyday life
 
To enhance social status
 
To meet new people
 
To learn about wine
 
Other
 

 
 
Was the festival better than what you expected, worse than what you expected, or about what you expected?
1 – Much Worse, 5 – Much Better

Much WorseMuch Better
1 2 3 4 5
 
 
 
Overall, are you satisfied, dissatisfied, or neither satisfied nor dissatisfied with Hone Kong Wine and Dine Festival?
1 –Extremely dissatisfied, 5 –Extremely satisfied
Extremely dissatisfiedExtremely satisfied
1 2 3 4 5
 
 
 
 
Will you be attending Hong Kong Wine and Dine Festival next year?
 
Yes
 
No
 
 
 
If yes, why. If no, why.
   
 
 
 
Section III: Demographics information

Gender
 
Male
 
Female
 
 
 
Age Group
 
18 to 24
 
25 to 34
 
35 to 44
 
45 to 54
 
55 to 64
 
65 to 74
 
75 or above
 
 
 
Education
 
No schooling completed
 
Primary School graduate
 
Secondary School graduate / High school graduate
 
College graduate option
 
Bachelor's degree
 
Master's degree or higher