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What drives you to search online?
 
Ideas/To learn about trends
 
Specs
 
Q&A/Troubleshooting
 
Guidance = A how to demo video
 
Find a Field Rep/Contact Details
 
Store Locator
 
Product Availability
 
Pricing
 
Client Requests
 
Education - continued learning
 
Estimate Calculator

 
 
 
Do you read any industry publications digitally?
 
Yes
 
No
 
No, but I would if it was emailed to me
 
 
 
What content is interesting for you to read about the industry?
   
 
 
 
Do you read ANY publications digitally? If yes, which ones?
   
 
 
 
Do you read any PRINTED publications? If so, which ones?
   
 
 
 
Do you like to share photos of your projects?
 
Yes
 
No
 
 
 
If you like to share photos - where/how do you share them? Who is the audience?
   
 
 
 
If you share photos, have you ever been contacted by a new client or contractor as a result?
 
Yes
 
No
 
 
 
If you share photos do you ever disclose what product(s) were used in the project?
 
Yes
 
No
 
 
 
If you don't share photos, why don't you?
   
 
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