I would like to tell you more about the study to confirm you are interested in participating. For this study, we are testing a new technology that will measure what participating homes watch on TV. This will help programmers understand their audience and how successful or not shows are so that they can improve their offering. This measurement could be compared to Nielsen TV ratings. The technology is still being developed and this trial will help with the development. Participants will be a small device to be connected to each of the TV sets in the home. Installation is very straight forward and should take only a few minutes per TV. You would leave the devices connected until the end of February. And that’s it! Please be assured that there should be no disruption of your current television service, your personal information will be protected, and at no time will it be shared or made available without your consent. As mentioned earlier, if you qualify for this study and complete the required tasks of installing the devices and keeping them active for the duration of the trial period, you will receive a total of $150 to thank you for your participation. The first $100 will be sent to you in the form of an Amazon.com eGift card after confirmation is received that the devices have been installed and activated. The remaining $50 will be issued via a second Amazon eGift card at the end of the trial period. |