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Surveys
2011
December
T
Trailers
Trailers
0%
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What gender are you?
Female
Male
What age range are you in?
18-24
25-34
35-49
How persuasive are trailers in encouraging you to watch a movie?
Not at all.
Occasionally I will watch a movie because I saw the trailer.
Most of the time I will watch a movie because I saw the trailer.
I always view a trailer before watching a movie.
Do you feel cheated with misleading trailers?
No, there is no way to be sure you would like it until AFTER you have seen it.
Yes, I get disappointed with the director and the production company.
Can a great trailer persuade you to watch a film genre that you wouldn’t normally be interested in?
Yes
No
Is background music a compulsory element in a great trailer?
Yes
No
Do you take notice of voice over?
Yes
No
What genre of film trailer do you prefer:
Drama
Action
Romance
No preference
Do you prefer movies trailers to be:
Slow paced and introduce you to the movie
Quickly show you the story and the characters
No preference
What’s important to you about a trailer?
Be introduced to the characters
See action scenes/visual effects
Be told the basic storyline to the film
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