TIO Online Survey (No Product Sampling)

Online Survey

A small startup in Florida is in the process of introducing a new brand of gazpacho. This survey is designed to gather information that will help us better explain the product to consumers. We would be grateful if you would answer the following questions. It should take you no more than five minutes.

First, we'd like to understand your lifestyle and diet preferences.

* Exercise. Please indicate which of these activities you participate in at least weekly.

I do not exercise

Yoga or other mind-body work

Running, dance, biking, or other cardio

Weights or other body-building work

Sports

Other

* I exercise:

Multiple times weekly

Once or twice weekly

Occassionally

Almost never

* Do you meditate, pray or spend purposeful time examining your life at least weekly?

Yes

No

* Diet (Choose as many as appropriate.)

* Do you snack at least once a week? (For this survey, a snack is a food or beverage taken between meals.)

Yes {Q11}

No {Q15}

* Please indicate all dayparts in which you might snack at least once a week.

Between breakfast and lunch

Between lunch and dinner

Between dinner and bedtime

* On average, how many snacks a day do you consume?

* Why do you snack? (check all that apply)

* What do you snack on? (Check all that apply)

Fruits or Vegetables

Fruit Juice, vegetable juice, or smoothies

Energy drinks, bars or other form of energy

Soft drinks

Candy, Cookies, Cake or other sweets

Chips, pretzels or other salty snacks

Nuts

Other

Here are a few questions about gazpacho

* Is gazpacho (check all that apply)

* Gazpacho is most like (select the most appropriate item)

* Gazpacho is generally consumed (select all that apply)

In a bowl

In a cup

From a bottle

Other

* Would you drink gazpacho from a bottle?

Yes

No

Maybe

* Gazpacho is generally consumed (check all that apply)

At breakfast

At lunch

At dinner

In between meals

* Gazpacho is generally consumed (check all that apply)

In the winter

In the spring

In the summer

In the autumn

* Is gazpacho (check all that apply)

A couple of questions about the word "Savory"

* How do you define savory? (If you don't know, write "I don't know.")

* What does savory mean? (Check the most appropriate item)

A couple of questions about salt

* What is the difference between common table salt and sea salt? (If you don't know, write "I don't know.")

* Is sea salt

Less healthy than table salt

The same degree of healthiness as table salt

More healthy than table salt

I don’t know

Would you rather consume foods made with

Sea salt

Table salt

Himalayan Pink Salt

I eat a salt free diet

What is your favorite brand of juice?

What is your favorite place to shop for groceries? (select one)

A couple of question s about the word "Tio"

* What does the word “Tio” mean to you? (If you don't know, write "I don't know.")

* “Tio” is (check all that apply)

* “Tio” means (check all that apply)

Image Response

How much does each of these bottles look like gazpacho is supposed to look?

How appropriate is each serving method for consuming gazpacho?

How appropriate are each of these "occasions" for enjoying gazpacho?

We'd like to get some statistics about who you are. These questions will help us better understand how different groups of people relate to beverage and snack products. Don't worry - your survey will be submitted anonymously.

* Age

* Gender

Male

Female

* Household Income

* Household type

Single (including divorced or separated) with no kids at home

Single (including divorced or separated) with kids at home

Part of a couple with kids at home (age, gender)

Part of a couple without kids at home

Other