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Hello and thank you! This survey is being done as part of a marketing class for Regis University and the development of a marketing plan for the Denver Victorian Playhouse. No personal information will be shared with any other individuals or companies.
As you may know, on May 8, The Denver Victorian will be presenting Sam Shepard's play "True West." True West is the classic Cain/Abel story sifted through Sam Shepard's sensibilities. Brother vs. brother and just a few toasters and coyotes fill the background. There is also Shepard's scathing take on Hollywood in this black comedy. The production will be directed by the award-winning director, Terry Dodd, whose career spans 30 years garnering over 50 awards from the Denver Drama Critics Circle, Westword, and the Denver Post. The production stars Nils Swanson and Brian J. Brooks, who both appeared in The Vic's productions of "Jacob Marley's Christmas Carol" and "Crimes of the Heart," and Terry Burnsed, a long time Denver favorite.
1. How interested are you in attending this production?
Not Interested
Somewhat Interested
Very Interested
2. Regarding The Vic's production of "True West," how important will the following be in influencing your interest in attending this production?
Not Important
Somewhat Important
Very Important
The Play
The Author
The Cast
The Director
This Location
Performance Times
Performance Days
Having Someone To Go With
Discounted Tickets
3. Regarding The Vic's production of "True West," how much would you expect to pay for this performance with this cast and this director?
$12
$15
$18
$20
$25
$30
4. What productions would you be interested in attending at the Vic? Select all that apply.
Creation of the World and Other Business--Arthur Miller
Red, White and Tuna--Jaston Williams, Joe Sears, & Ed Howard
Sylvia--A. R. Gurney
Proof--David Auburn
Copenhagen--Michael Frayn
Arsenic and Old Lace--Joseph Kesserling
Showcase/Variety
Musicals (Oklahoma!, Chicago, etc.)
The classics (Shakespeare, Moliere, Chekov, etc.)
I like the selections at the Vic
Other
5. How do you decide what theatre production to attend? Select all that apply.
Want to see the show
Know someone in the show or involved in the show
Someone else wanted to go
Received free tickets
Season ticket holder
Tickets were inexpensive
Location was convenient
Other
6. How many shows have you seen at the Vic?
7. Will you see another show at the Vic?
Yes
No
8. How many theatre performances have you seen in the Denver Metro area in the last 12 months?
1
2-4
5-8
8 or more
9. How do you find out about the shows you attend?
Friends/Coworkers
Family
Newspaper/print media (not online)
Internet (including Facebook/MySpace friends and groups)
Radio
Direct mail
Email
Other
10. What prevents you from attending theatre? Check all that apply.
Tickets are too expensive
Inconvenient times
Other commitments
Tickets weren't available
Never got around to it
No one to go with
Inconvenient location
Other
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