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2015
February
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1. Good Morning/Afternoon/Evening! My name is ………………………………….. and I come from Brandscapes Worldwide, a leading market research company. We carry out surveys among users of different kinds of products and services. We would like to ask you a few questions in this regard. Would you please spare sometime for the same. Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate.
*
2. S1.1
Language
Which of the following languages do you understand?
Bengali
English
Hindi
Other
*
3. S2. Before we start the survey I would like to know if you or any other members in your household or any close friends work in any of the following organizations.
Advertising Agency
Market Research Agency
Journalism
Company manufacturing edible oils like mustard oils / groundnut oils / sunflower /rice bran oil / soya bean oils etc.
Company distributing edible oils like mustard oils / groundnut oils / sunflower /rice bran oil / soya bean oils etc.
Banks
Government organisation
Other
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4. S3. Have you participated in any surveys during the past three months?
Yes
No
Don’t Know
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5. S4 Record Gender
Male
Female
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6. S5 Please tell me your age as per your last birthday?
Under 25 years
25 to 30
31 to 35
36 to 40
41 to 44
Above 44 years
7. S6.1 Now I would like to know something about the Chief Wage Earner in your household.
By Chief Wage Earner I mean the person who contributes the most to the household expenditure.
Are you the Chief Wage Earner of your Household?
Yes
No
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