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2013
February
S
Super Bowl Survey
Super Bowl Survey
Research Methods Class - Super Bowl Ad Survey
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Hello,
This survey is conducted by Joel Wineland and Amanda Smith.
Thank you for your participation in our survey. This survey is for our Arkansas Tech-Research Methods Class. This survey is completely anonymous, so no personal information will be shared.
Did you watch the Super Bowl on February 3, 2013?
Yes
No
Gender
Male
Female
Occupation
Student
Non-Student
What advertisement was most memorable?
How likely are you to purchase this company's product?(Based on your previous answer)
Very unlikely
Unlikely
Likely
Very Likely
How much of an impact did these commercials make on your actual purchasing decisions? (1-5 Scale, 1=less impacted to 5=most impacted)
1
2
3
4
5
N/A
Allstate "Mayhem"
Audi "Prom (Worth it)"
Axe Apollo Lifeguard
Best Buy "Asking Amy"
Bud Light- Stevie Wonder "Journey"
What was your opinion on the Paul Harvey/Farmer Super Bowl ad?
(If you did not see this commercial, type N/A)
What were your thoughts on the "Oreo Whispering" commercial?
(If you did not see this commercial, type N/A)
What was your opinion on the Monster Energy drink commercial?
(If you did not see this commercial, type N/A)
Thank you for your participation!
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