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Surveys
2013
June
S
Stilettes!
Stilettes!
Stilettes
0%
Hello:
You are invited to participate in our survey Stilettes.
Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.
Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact [Name of Survey Researcher] at [Phone Number] or by email at the email address specified below.
Thank you very much for your time and support. Please start with the survey now by clicking on the
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button below.
I Agree
What city and country are you from?
How old are you?
>18
18-25
26-34
35-45
45+
Please read the following description of a new product concept called Stilettes.
Concept Description:
Stilettes are an easily attachable and removable fashion item to the soles of ladies’ high heel shoes. The shoe sole ‘adhesives’ will come in many colors and patterns and will allow users to quickly apply and remove at home. This product is a fashion accessory that attempts to responds to the trend of customization, upgrading low brand shoes, and recycling ‘outdated’ shoes in times of austerity.
How interested would you be in a product like Stilettes? (Check all that apply.)
Not interested at all
Somewhat Interested
Interested
Very Interested
Where can I buy!?
What would be your biggest concern about using a product like Stilettes?
What would be your main reason for buying a product like Stilettes?
How often do you wear high heels?
Everyday
3-5 times a week
1-2 times a week
3-5 times a month
Rarely
What would be the most you would pay for a customizable, attachable, high heel sole attachment like Stilettes?
No more than a couple of dollars
$3 - $5
$6 - $10
$11 - $15
If I like them, I HAVE to have them
What occasions would you potentially use a product like Stilettes?
Overall, what would be your most important factors in choosing a product like Stilettes? Please check three.
Value
Color Combinations/Options
Sturdiness
Fashionable
High quality
Shopping convenience
Easy/fast service
Discount
Broad selection of sizes
Other
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