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Hello, I'm __________ calling from . We are an independent marketing research firm interested in your opinion. This is not a sales call in any way. May I ask you a few questions? (IF CALLER OBJECTS OR REQUIRES EXPLANATION, SAY: The purpose is to invite you to participate in a research session, for which you will be paid to attend. Multiple sessions will be held on (DATE). First I need to ask you a few questions to determine which session would be best for you). RECRUITER: IF YOU HAVE TROUBLE UNDERSTANDING RECRUIT, THANK AND TERMINATE
 
 
 
* Record Gender - Check Quotas
 
Male
 
Female
 
 
 
* In the past 3 months, have you taken part in any research surveys or focus groups?
 
Yes Thank and Terminate
 
No
 
 
 
* We are talking to people in various occupations. Are you or is any member of your family employed by: (READ LIST- CHECK ALL THAT APPLY).

 
An advertising, public relations, or marketing agency
 
A marketing or marketing research firm
 
TV, radio, magazine or newspaper
 
A public relations firm
 
A manufacturer or distributor of food, beverage or grocery products
 
None of the above
 
 
* We want to make sure we get the opinion of people of all ages. Please tell me which group includes your age? Are you...(READ LIST)
 
Under 12 Thank and Terminate
 
12-23
 
24-35
 
36-49
 
50 or older Thank and Terminate
 
Refused Thank and Terminate
 
 
 
* Do you have any food allergies or sensitivities?
 
Yes Thank and Terminate
 
No
 
 
 
* Are you currently pregnant or nursing?
 
Yes
 
No
 
 
 
* Have you been diagnosed wth or do you currently have any of the follwoing conditions? (READ LIST - CHECK ALL THAT APPLY)
 
Asthma
 
High blood pressure
 
Diabetes Thanks and Terminate
 
None of the above
 
 
 
* Which of the following single serve beverage products have you consumed in the past week? (READ LIST- CHECK ALL THAT APPLY)
 
Bottled Water
 
Carbonated Soft Drinks
 
Ready to Drink Iced Tea
 
Sports Drinks
 
Energy Drinks
 
None of these (Do Not Read)
 
 
You mentioned you have consumed carbonated soft drinks in the past week. How often do you drink the following brands of carbonated soft drinks?
(READ LIST- CHECK ONE BOX FOR EACH COLUMN)
Pepsi-Cola Coca-Cola Sierra Mist Sprite 7Up
Twice a day or more often
Once a day
4 to 6 times a week
2 to 3 times a week
Once a week
Once every 2 or 3 weeks
Once a month
Less than once a month but more than every three months
Less than every 3 months
Never
 
 
 
* In order to make sure we have accurately represented all people, we are interested in your ethnic background. Which of the following best describes your ethnic background?
(READ LIST- RECORD ALL ANSWERS)
 
Caucasian/White
 
Black/African American
 
Hispanic/ Latino
 
Asian/Pacific Islander
 
Other
 
Prefer not to answer
 
 
 
* Have you had any colds, allergies or other sicknesses in the past 2 weeks?
 
Yes Thank and Terminate
 
No
 
Don't Know Thank and Terminate
 
 
 
* The reason for my questions are that we are inviting selected people to participate in an evaluation of various beverages. These samples may contain artificial sweeteners, natural sweeteners and sugar. Do you have any objection to participating in this taste test?
 
Yes Thank and Terminate
 
No
 
 
 
* Thank you! We would like you to participate. This study will take place on Friday July 30th. If you participate, you would receive a total of $30 for approximately 60 minutes of your time. This is a research session. It is definitely not a sales meeting.
Would you like to participate in this research project?
 
Yes Proceed with Scheduling
 
No Thank and Terminate
 
 
Contact Information
* First Name : 
* Last Name : 
* Address 1 : 
   Address 2 : 
* City : 
* State : 
* Zip : 
* Phone : 
Email Address : 
 
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