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In order to gauge the success of the New Espresso Rollout, we have created the following survey.
Your responses to this survey will be used to continuously improve TDL's planning and execution of future new product launches and programs.
Please take 5 minutes to provide your feedback to the following questions until Monday March 12th, 2012.
*If you are not participating in the Espresso program, please do not complete this survey.
Thank you,
The Hot Beverage Team |
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| * What is your position at the Restaurant? |
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| * Select the region in which your Restaurant is located: |
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| * Did you attend a group training session? |
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Please provide feedback on the training session |
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| Please rate the effectiveness of the following training tools:
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| * Are all Team Members able to effectively describe the new Specialty Espresso Beverages? |
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| Rate the effectiveness of the following items:
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| * Did you promote sampling of the new products in your Restaurant? |
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| * Did the product sampling have a positive impact on your business? |
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| * Are all team members familiar with the standard builds for the new Specialty Espresso Beverages? |
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| * Are all Base Latte/Cappuccino and Flavoured Latte/Cappuccino orders being served with Latte Art? |
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Please comment on the Latte Art procedures Please comment on the Latte Art procedures |
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| * Have Guests reacted positively to the Latte Art? |
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| * Are all Espresso beverages being served with Dome lids? |
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Marketing/Distribution Support
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| * Was the drop-shipment quantity sufficient based on the timing of your food orders? |
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| * Were the new items made available in Distribution Centre's/Clearview when needed? |
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| * Did you experience stockouts that stopped your Restaurant from selling the Espresso Beverages? (check all that apply) |
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Equipment/Design/Smallwares
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| * Are you satisfied with the equipment that was chosen for the Espresso Rollout? |
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| Listed below are a number of items that are being measured for future equipment enhancements. Please rate your level of satisfaction:
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Please rate each of the items listed below as it relates to the new equipment:
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| * Have you experienced any problems with the new equipment that required a call to Nestle Procare? |
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Please provide the reason for the call |
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| * If yes, did Nestle Procare help resolve the issue? |
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| * Overall, are you satisfied with the Equipment Arrangement that was developed for the Nestle Program (lease vs. purchase)? |
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| * Did you encounter any issues installing your new Drive Thru Menu Boards? |
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| * Do you think this Menu Board will help Guests with ordering, specifically Espresso beverages? |
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| * Please indicate the number of window clings your restaurant was able to install for the Latte program: |
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| * Were you able to install the Latte window clings with ease (ie. The clings were not torn/didn't require multiple attemps to install successfully) |
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| * Do you have any concerns regarding the visibility and safety of using window clings on your restaurant windows? |
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If yes, please provide specific details |
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| * Overall, do you think the Latte window clings were effective and clearly visible by our Guests? |
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If no, please explain why |
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| * Were the Latte table toppers that were shipped to your restaurant durable and did they last for the duration of the program? |
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| * Did you receive a sufficient number of Latte table toppers for your restaurant to have on display for the duration of the program? |
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| * Overall, do you believe the table toppers were a useful tool to promote Lattes? |
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If no, please explain why |
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| * Overall, do you think the new Latte promotional packaging was effective at raising awareness around the new Espresso Platform? |
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| * Did you find the Latte handout a useful tool for promoting the awareness of Lattes? |
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| * Did you find the POP pieces that described the builds of the beverages useful education tools? (ie, Counter Pad, Tent Cards, Handouts) |
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| Hospitality/Guest Feedback |
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| * Based on feedback you have received from Guests, how would you rate the overall Guest satisfaction for the new Espresso platform? |
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| * Are you receiving requests for any additional flavours or toppings? |
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| * Are you receiving requests for any beverage that we are not currently selling? |
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| * Have you received any feedback on the Dome Lids being used for Specialty Espresso Beverages? |
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| Please rate how much you agree with the following statements about the promotional memo communications supporting the launch:
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| * Do you feel that you received the appropriate amount of communication and details to support this launch. Please pick one of the following statements that most applies: |
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| If you have any comments about the Rollout that weren't captured by the questions in the survey, please note them below. | | |
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| Please provide specific examples of any challenges you are experiencing with the new Espresso Platform. | | |
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