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What is your gender?


 
a. Male
 
b. Female
 
 
 

What is your age ?


 
a. Less than 18
 
b. 18- 24
 
c. 25-29
 
d. 30-34
 
e. 35-39
 
f. 40 and above
 
 
 

 What is your favorite brand?


 
a. Coke
 
b. Pepsi
 
c. Gourmet
 
d. Any other

 
 
How preference are you with the following:

 


Pepsi
Coke
Gourmet
 
 
 

On average how many times do you visit stores to purchase beverages?


 
 
 

Where is the most common place that you purchase soft drinks?


 
Convenience stores
 
Restaurants
 
Grocery stores
 
Wholesale Warehouse (Costco, Sam’s club etc…)
 
Other (please specify)
 

 
 
 

For those who have chosen Coke as their preferred brand 
If the price of the Coke is increased would you switch to another brand?

 
a. Yes
 
b. No
 
if yes (please specify)
 
 
 

Please indicate your level of agreement and disagreement with each of the following statements:


Strongly Disagree Disagree Neutral Agree Strongly Agree
I have preference for one or more brands in soft drinks
 
 
 

How health conscious are you?


 
Extremely
 
Very
 
Somewhat
 
Not at all
 
 
 
If healthy drinks are not for you, please explain why below:
   
 
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