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What is your gender?
 
a. Male
 
b. Female
 
 
 

 What is your age?


 
a. Less than 18
 
b. 18- 24
 
c. 25-29
 
d. 30-34
 
e. 35-39
 
f. 40 and above
 
 
 

 What is your favorite brand?


 
a. Coke
 
b. Pepsi
 
c. Gourmet
 
Other
 

 
 
How preference are you with the following:
Pepsi
Coke
Gourmet
 
 
 

Where is the most common place that you purchase soft drinks?


 
 
 
How many months have you been at your current residence?
   
 
 

Please indicate your level of agreement and disagreement with each of the following statements


Very Dissatisfied Not Satisfied Neutral Satisfied Very Satisfied
I have preference for one or more brands in soft drinks
 
 

Please indicate your level of agreement and disagreement with each of the following statements


Very Dissatisfied Not Satisfied Neutral Satisfied Very Satisfied
I usually purchase the same brand within soft drink Class
 
 
 

For those who have chosen Coke as their preferred brand 
If the price of the Coke is increased would you switch to another brand?

Yes
No