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Surveys
2014
January
S
Social Media Usage Study
Social Media Usage Study
0%
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Hello MKTG classmates:
You are invited to participate in our Social Media Study survey.
Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.
Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact [Name of Survey Researcher] at [Phone Number] or by email at the email address specified below.
Thank you very much for your time and support. Please start with the survey now by clicking on the
Continue
button below.
I Agree
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What is your age?
How Familiar are you with Social Media?
1 Very unfamiliar
2
3
4
5
6
7 Very familiar
Familiarity
Please estimate how many hours per week you use Social Media for personal reasons?
What is your attitude toward Social Media?
1 Very unfavorable
2
3
4
5
6
7 Very favorable
What is your attitude toward technology?
1 Very unfavorable
2
3
4
5
6
7 Very favorable
Which of the following do you use the most for work?
LinkedIn
Blogs
Google Search
Facebook
Twitter
None of these
Describe an example of how your company uses or could use social media in their marketing efforts.
How likely you would share an experience of a product or service on Social Media?
1 Very unlikely
2
3
4
5
6
7 Very likely
Does your company use Social Media marketing for their products or services?
Thank you for your participation.
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