SO-254 Research Project

Gender:

Female

Male

Age:

Household Income Level

Low Class

Middle Class

Upper Class

Prefer not to Answer

How often do you remember an adverstisment you have seen on the television?

How often do you remember advertisements you see in print?

What type of advertisements do you remember most? Explain.

Do you ever think of advertisments while you are shopping in a store?

Have you ever bought a product based on an advetisment?

Can you describe advertisments you have seen for products that you currently buy? Please describe one:

How often are you likely to want a product you have seen advertised over a product you have not seen advertised?