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Hey you gorgeous people,

Please help me complete this survey below as part of my Marketing Research class assignment. It is important for you to help me get this done!

So have fun and spare 3-5 minutes of your time to help me! THIS IS NOT A SPAM! ;)

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.

 
 
 
Gender
 
Male
 
Female
 
 
 
Age group
 
Below 20
 
20-29
 
30-39
 
40 and above
 
 
 
Occupation
 
Student
 
Professional
 
Self-employed
 
Government servant
 
Executives
 
Non-Executives
 
Unemployed
 
 
 
Income per month (in Ringgit Malaysia)
 
less than RM 1000
 
RM 1000 - RM 2000
 
RM 2000 - RM 3000
 
Above RM 4000
 
 
 
Interest (may choose more than one)
 
Arts/Entertainment
 
Technology/IT
 
Travel/Leisure
 
Fashion/Design
 
Music
 
Food/Cooking
 
Sports
 
Other
 

 
 
 
Do you own any products from Zara?
 
Yes
 
No
 
 
How satisfied are you with the following (in-Store):
Very Unsatisfied Unsatisfied Neutral Satisfied Very Satisfied
Friendliness of staff
Information given by staff
Efficiency of staff
Staff: grooming and appearance
Waiting time at the cashier
Waiting time at the fitting room
In-store display
Arrangement of products
 
 
How satisfied are you with the following (Products):
Very Unsatisfied Unsatisfied Neutral Satisfied Very Satisfied
Fashion in Zara is up to date
The quality of the products
The design of the products
The price of the products
Uniqueness of the products
The products in Zara are trendy
Promotion and discount
Shopping experience in Zara
 
 
Would you like (to):
Yes No
Suggest Zara to your friends/relatives?
Zara to have a customer loyalty program?
Buy from Zara again?
 
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