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Hello:

You are invited to participate in our survey regarding Astro products and services. In this survey, approximately 100 people will be asked to complete a survey that asks questions about the satisfaction of Astro users and preferences toward the contemporary packages offering. It will take approximately 5 minutes to complete the questionnaire.

Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential.

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.

 
 
 
Are you Astro subscriber?
 
Yes (Proceed to Qs 2)
 
No (Proceed to Qs 13 & 14)
 
 
 
What packages are you currently subscribing? (You may select more than 1)
 
Astro Family
 
Prime Packages (Dynasty, Movies, Sports)
 
Plus Packages (New Emperor, Gold, Mustika, Indo Pek, Maharaja, etc.)
 
Mini Packages (News, Learning, Kids, Variety)
 
High Definition (HD) Channels
 
Astro Box Office
 
Astro On Demand Dragon Pack
 
Astro First

 
 
How satisfied are you with product and services provided by Astro?
Strongly Satisfied Satisfied Unsatisfied Strongly Unsatisfied
Program Varieties
Channel Varieties
Package Rate
Price
Services
 
 
 
Please rank (1-4) the following items that you consider as the most important 1 to least important 4.
Price
Stability
Program varieties
Follow-up services
 
 
 
How do you make your payment? (You may select more than 1)
 
Mail
 
Auto-Debit
 
Pre-Payment
 
ATM
 
Walk-In (Counter Services)
 
Kiosk (Cash / Cheque Deposit Machine)
 
Internet
 
Mobile Banking
 
Phone

 
 
 
In which media have you exposed to Astro Ads message lately?
 
 TV
 
Radio
 
Magazine
 
Social Media (e.g. Facebook, Twitter)
 
Billboard
 
Newspaper

 
 
 
Do you aware of Personal Video Recorder (PVR)?
 
Yes
 
No
 
 
 
Do you prefer to watch Astro serials via TV or Internet?
 
TV
 
Internet
 
 
 
Reasons why not subscribe Astro?
 
No time for TV
 
Package price is too expensive
 
Bad services
 
To avoid children from watching TV non-stop
 
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