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Revenue Management into Small Hotels in Kensington


0%
 
 
Revenue management is seen as the practice of selling the right product, for the right price at the right time to the right costumer also via the right distribution channel.

Based on this statement I am curious to know how Small Hotels manage this activity.


There are 14 questions I would like to ask you to complete which should take approximately 5 minutes.


Please double check you have answered all the questions as the system has no way of checking.


Thank you.


Please start with the survey now by clicking on the CONTINUE button below

 
 
 
Hotel Name
   
 
 
 
Are you?
 
Female
 
Male
 
 
What is your educational Background?
 
Vocational
 
Degree
 
Other
 
None
 
 
How Many years have you been working in Hospitality?
 
0 - 2 years
 
2 - 4 years
 
4 - 6 years
 
6 years or more
 
 
What is your Job Title? (please write in the box)
   
 
 
 
1. What best classification describes your hotel? (select a maximum of 3)
 
Hotel
 
B&B
 
Townhouse
 
Budget
 
Deluxe
 
2 *
 
3 *
 
4 *
 
5 *

 
 
1.1. Is your Hotel?
 
Group
 
Privately Owned
 
Independent
 
Branded
 
Hotel Chain
 
 
2. How many rooms does the hotel have? (please write in the box)
   
 
 
 
3. Do you use Revenue Management practices?
 
Yes
 
No
 
 
3.1. Who does it?
 
Reservations
 
Reception
 
General Manager
 
Contracting other specialized enterprise (outsourcing)
 
Associating to other partners hotels
 
N/A
 
Other
 

 
 
3.2. Do you have any difficulty in using Revenue Management practices?
 
Yes
 
No
 
N/A
 
 
3.3. Which sort of difficulty?
 
High cost of the system
 
Lack of specialized staff
 
Lack of time
 
Other
 

 
 
 
4. Do you have variable rates to the same room type?
 
Yes
 
No
 
 
 
5. Do you close during any time of the year?
 
Yes
 
No
 
 
 
6. Do you use a minimum stay requirement at any time of the year?
 
Yes
 
No
 
 
 
7. Do you have a Limit for Groups?
 
Yes
 
No
 
 
How many rooms? (please specify in the box)
   
How many nights? (please specify in the box)
   
 
 
 
8. Do you practice overbooking?
 
Yes
 
No
 
 
 
9. Do you make any kind of record of any of the below?
 
Average room rate
 
Occupancy
 
RevPAR

 
 
9.1. If so, How?
 
Manual
 
Computerised control (ie. spreadsheet)
 
Other
 

 
 
9.2. Who does it? (please write in the box)
   
 
 
 
10. Does your hotel monitor its main competitors?
 
Yes
 
No
 
 
10.1. If so, what do you monitor?
 
Rate
 
Occupancy
 
Online travel agents (online distribution)
 
N/A

 
 
10.2. Who does it? (please write in the box)
   
 
 
 
11. Do you work with any of the following?
 
Expedia
 
Booking.com
 
HRS
 
Venere
 
Wotif
 
Lastminute
 
Laterooms
 
Hotels London
 
Tablets
 
Other
 

 
 
11.1. Who manages it? (please write in the box)
   
 
 
 
12. How do you manage arrivals, departures and reservations?
 
Manually
 
Computerised control (ie. spreadsheet)
 
Computerised Property Management System
 
 
 
13. Does your Hotel:
 
Analyse past data?
 
Forecast the hotel demand?

 
 
13.1. Does the hotel keep record of any of the below?
 
No-shows
 
Turnaway
 
Cancellations
 
Book-out
 
Complimentary
 
Extended Stay
 
Early departure

 
 
 
14. Which of the following business market segments do you have?
 
Corporate
 
Walk in
 
Rack
 
Meetings
 
Internet
 
Conference
 
Airline
 
Government
 
FIT
 
Group
 
Weekend
 
Leisure
 
Promotion
 
Complimentary
 
Incentives

 
 
 
Would you like to receive a copy of the results of this Survey?
 
Yes
 
No
 
Please contact [email protected] if you have any questions regarding this survey.
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