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DEAR RESPONDENT, I am a student of M.com Hons. from Hailey College of Commerce, University of the Punjab, Lahore. I am conducting the research on the topic of “The Impact of Customer relationship marketing tactics on customer retention: mediating role of relationship quality.” for the completion of my degree. Hence, the following research is designed to determine the Retention towards your cellular network provider. All information will be used only for research purpose and will be kept secret and confidential. An unbiased cooperation from your side will be highly appreciated. Please do not give personal details that can help identifying you.
Strongly agree 5; agree 4; neutral 3; disagree 2; strongly disagree 1
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This service provider's call quality/clarity is good. |
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This service provider's network service performance (felt by ease in getting and making calls) is very good. |
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I can rely on this service provider for getting good services. |
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This service provider has a very good network coverage. |
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Comparing what i pay for the services i receive,i think my service provider provides me good value. |
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This provider's service is a better value for money. |
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This provider charges a reasonable price for the service provided. |
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The promotional offers are reasonably priced. |
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The promotional offers worth the money. |
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