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Hello:
You are invited to participate in our survey. In this survey asks questions about the shopping behavior and the promotional strategies of H&M. It will take approximately 8 minutes to complete the questionnaire.

Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact [Name of Survey Researcher] at [Phone Number] or by email at the email address specified below.

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.

 
 
 
Age
 
Below 18
 
18-24
 
24-30
 
Above 30
 
 
 
Gender
 
Female
 
Male
 
 
 
Occupation
 
Student
 
Working
 
 
 
1.How many times you go shopping per month?
 
0-5times
 
6-10times
 
11-20times
 
Above 20times
 
 
 
2.How much would you usually spend per month on shopping?
 
0-20pounds
 
21-40pounds
 
41-60pounds
 
Above 60pound
 
 
 
3.Where do you usually take inspiration for new purchases?
 
Trend
 
Peer
 
Magazines
 
Famous star
 
Other
 
 
 
 
4.What factors affect your choice of the products?
 
Price
 
Appearance
 
Quality
 
Trendy
 
Other
 
 
 
 
5.What is your impression of promotional strategies ( price reduction, buy one get one free etc.)?
 
Positive
 
Negative
 
Natural
 
 
 
6.Which examples of methods of promotional is the best to attract you go shopping?
 
Price reductions
 
Free samples
 
Offering sales on online shopping
 
Student discount
 
Other
 
 
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