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1. Which category below indicates your age?
 
13-14
 
15-16
 
17-18
 
 
 
2. What's your religion?
   
 
 
 
3. What is your ethnicity?
   
 
 
 
4. Do you care about Pepsi's nutritional value?
 
Yes
 
Sometimes
 
I don't care
 
 
 
5. How often do you have a Pepsi product?
 
Never
 
Rarely
 
Multiple times a day
 
Every day
 
Once a week
 
Once a month
 
Few times a year
 
On special occasions
 
 
 
6. When you think of Pepsi, what is the first thing that comes to your mind? (State both positive and negative comments)
   
 
 
 
7. Do you know what Pepsi is doing for the community?
 
Yes
 
No
 
 
 
8. What are your initial impressions from Pepsi's overall look (Select all that apply)?
 
Simple
 
Eye Catching
 
Cluttered
 
Nice colours
 
Other
 

 
 
 
9. Would you participate in Pepsi Refresh?
 
Yes
 
Possibly
 
No
 
What is Pepsi Refresh?
 
 
 
10. Which brand visually attracts you more?
 
Coke
 
Pepsi
 
They attract me equally
 
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