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2015
March
O
OpenRice.com English Reviews
OpenRice.com English Reviews
Persuasiveness of Argumentation Strategies on OpenRice.com English Reviews
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Thank you for stopping by! This is a questionnaire about argumentation strategies used in OpenRice.com English reviews and their effect on persuasiveness.
In this questionnaire, you will be shown a total of 6 English reviews selected from OpenRice.com. The reviews are about six different western restaurants where customers’ consumption is from $201 to $400.
The questionnaire is divided into 4 parts, which are A) background information, B) expected information found in restaurant reviews, C) opinions towards each restaurant review, D) overall preference.
The whole set of questions won’t take you more than 15 minutes. Your quick response is valued and your considerate act will do a great help on our research study. Thanks a million!
Part A: Background information
*
1. Are you a current university undergraduate student?
Yes
No
*
2. Gender
Male
Female
Part B: Expected information found in restaurant reviews
*
1. What kind of information do you think a comprehensive restaurant review should include? (You may select more than one option)
Quality of food
Quality of service
Restaurant’s environment
Cost
Any comparison with other restaurants
Any previous expectation on the restaurant
Other
*
2. What sides (positive/negative) of the restaurant do you prefer restaurant reviews to talks about?
Positive side
Negative side
Both positive and negative sides
3. For length of the reviews, which of the following do you prefer?
Very short (<50 words)
Short (50-100 words)
Long (200-400 words)
Very long (>400 words)
How often do you conduct surveys?
Weekly
Monthly
Quarterly
Annually
Part C: Opinions towards each restaurant review
Read the following review and choose the most appropriate answer.
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