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Hello!


Thank you for your time today. As we mentioned in the e-mail, we are conducting a survey on behalf of The Children's Place.


We would like to invite you to take a 5-10 minute survey and be entered for a chance to win a $25 giftcard at The Children's Place!

At completion of the survey you will be asked to enter your e-mail address. Winners of a giftcard will be contacted via e-mail.

Your answers will help us improve our products, services and store environment. We need your honest opinions on the questions to come. All information you provide will be kept strictly confidential and will not be used for selling purposes.



Please start with the survey now by clicking on the Continue button below.

 
 

* Which of the following best describes how often you are involved in the purchase of clothing for children ages 10 and under - either for your own children or for children you are close to?
 
Always
 
Almost always
 
Sometimes
 
Rarely
 
Never
 
 

* Do you work for any of the following types of companies:

  • a retailer

  • an advertising agency

  • a research firm

  • a children's products company?
 
Yes
 
No
 
 
 
* Have you visited a Children's Place location or shopped on the website for newborn (sizes 0-12M) in the past year?
 
Yes
 
No
 
 
 
How about in the past 6 months?
 
Yes
 
No
 
 
 
When shopping for newborn clothing, who are you shopping for?
 
Girls
 
Boys
 
Both
 
 
 
Have you made a purchase at The Children's Place in the past 6 months?
 
Yes
 
No
 
 
 
Thank you for your time today. The following questions are about products you may find in a Children's Place store. We would like your honest feedback on what you think about these products. Your opinions will help The Children's Place on perfecting what you the customer is looking for in our stores.

Please be as open and honest as possible.

Thank you!
 
 
 


Please select all of the onesie closures you are familiar with
 
Back snaps
 
Shoulder snaps
 
Lap sleeve

 
 
*

About what percentage of your newborn's onesies have the following closures?
Back snaps
Shoulder snaps
Lap sleeve
0
Values must add up to 100
 
 
 


Which is the easiest onesie closure for you to use?
 
Back snaps
 
Shoulder snaps
 
Lap sleeve
 
 
 
*

Please rank the following onesie closures on ease of use, with 1 being the easiest to use and 3 being the most difficult to use:
Back snaps
Shoulder snaps
Lap sleeve
 
 
 


Which newborn onesie closure is the most comfortable?
 
Back snaps
 
Shoulder snaps
 
Lap sleeve
 
 
 
*

Please rank the following onesie closures on comfort, with 1 being the most comfortable and 3 being the most uncomfortable:
Back snaps
Shoulder snaps
Lap sleeve
 
 
 


Overall, is there a closure that you prefer for onesies?
 
Back snaps
 
Shoulder snaps
 
Lap sleeve
 
No preference
 
 
 


Has your newborn worn any pants or jeans that pull-on (with a nonfunctional fly)?
 
Yes
 
No
 
I'm not sure
 
 
 


Has your newborn worn any pants or jeans with a zipper closure?
 
Yes
 
No
 
I'm not sure
 
 
 


When dressing your newborn, how does using a pull-on pant (with a nonfunctional fly) compare to using a zipper closure?
 
Pull-on is much easier than a zipper
 
Pull-on is somewhat easier than a zipper
 
They are about the same
 
Zipper is somewhat easier than pull-on
 
Zipper is much easier than pull-on
 
 
 


Overall, is there a closure that you prefer for newborn pants and jeans?
 
Pull-on pant(with a nonfunctional fly)
 
Zipper closure
 
I don't have a preference
 
 
 


Would you pay more for a pull-on pant(with a nonfunctional fly)?
 
Yes
 
No
 
 
 


Would you pay more for a zipper closure?
 
Yes
 
No
 
 
 

Just For The Record

The following demographic questions are to make sure we listen to all types of customers. All answers will be kept confidential.
 
 
How many children do you have?
   
 
 
 
What ages & genders are your children?

Please check all that apply

 
Newborn Girls (0-12 months)
 
Baby Girls (1-4 years old)
 
Big Girls (5-7 years old)
 
Big Girls (8-10 years old)
 
Newborn Boys (0-12 months)
 
Baby Boys (1-4 years old)
 
Big Boys (5-7 years old)
 
Big Boys (8-10 years old)
 
Other
 

 
 

Roughly speaking, in what range does your total annual family income fall?
 
Under $25,000
 
$25-35,000
 
$35-50,000
 
$50-75,000
 
$75-100,000
 
$100-150,000
 
Over $150,000
 
Prefer not to answer
 
 

* Which of the following categories best describes your ethnic background?
 
Caucasian/White
 
African American/Black
 
Latino/Hispanic
 
Asian
 
Prefer not to answer
 
Other
 
 
 
* Please select your country of residence
 
The United States
 
Canada
 
 
 
Please enter your e-mail address for a chance to win a $25 giftcard
   
 
 
 
Can we contact you via email to provide information about future promotions or offers from The Children's Place?
 
Yes
 
No
 
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