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NEEDS ASSESSMENT FOR TELEPROSPECTING

NEEDS ASSESSMENT FOR TELEPROSPECTING LEAD GENERATION
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Thank you for taking the time to speak and provide me with an overview of your company and future sales goals.  I do believe that Power Lead Generation could ultimately aid you in achieving those results, but in order for us to create a proposal, we do require a little bit more information. When it comes to lead generation through teleprospecting, everyone's needs are different and a cookie-cutter approach does not get the job done. Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.
 
 
 
What is your "Elevator Pitch"? (although we have completed some research on your company, it never hurts for us to hear it directly from you)
   
 
 
 
How strong do you feel your message is?
 
Extremely strong
 
Quite Strong
 
Moderately Strong
 
Slightly Strong
 
Not at all strong
 
 
 
When prospects talk to you, visit your website, read your marketing material... do they have a clear understanding of your value and how you can help them?
 
 
 
What are your sales goals for 2015?
 
Increase new business
 
Follow up on inquiries from multiple sources (trade shows, website, email...) in order to differentiate between prospects with no needs, inquiries/research, sales-ready
 
A bit of both
 
Other
 
 
 
Although we did discuss your engagement with a mix of marketing campaigns, I was not clear on whether your marketing activities are past, future, and/or ongoing.
 
 
 
Has Northern ANI engaged in any direct marketing initiatives?
 
Yes
 
No
 
 
 
If yes, are these activities....
 
Past
 
Future
 
Ongoing
 
 
 
Type(s) of direct marketing initiatives (select all that apply):
 
Direct Mail
 
Email
 
Website
 
Webinar
 
Trade show
 
Onsite demo
 
SEO
 
Pay Per Click
 
Other
 

 
 
 
Are you actively pursuing your ideal customer or are you waiting for your customer to come to you?
 
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