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Hello:
You are invited to participate in our Natural Products Survey.

Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will remain confidential. If you have questions at any time about the survey or the procedures, you may contact [Maria] at [866-298-4150 ex 102] or by email at [email protected]

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.

 
 
 
 
Gender
 
Male
 
Female
 
 
 
Where do you usually shop for food and household goods? (select all that apply)
 
"Natural" or Specialty food store
 
Large/Corporate store
 
Small/Locally owned store
 
Local Farmer's Market

 
 
 
Have you ever shopped at one of the following stores? (select all that apply)
 
Trader Joe's
 
Whole Foods
 
Wild Oats
 
O'Henrys

 
 
 
Do you feel that you pay more for 'Natural' products
 
Yes
 
No
 
I'm not sure
 
 
 
Do you prefer "Natural" to conventional products?
 
Yes
 
No
 
 
 
Does the idea of ingesting genetically modified foods bother you at all?
 
Yes!
 
No.
 
Somewhat.
 
 
 
Do you trust that the 'Natural' products you are purchasing are honestly labeled?
 
Yes, why wouldn't I?
 
No, I wish I did.
 
 
 
How would you react if you found out there were chemical/un-natural additives in your 'Natural' products
 
A) I would be quite upset.
 
B) I wouldn't be happy.
 
C) It doesn't really matter to me
 
D) It depends on what it is.
 
 
 
What motivates you to purchase 'Natural' products?