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Name:
   
 
 
 
Age:
   
 
 
 
How often do you conduct surveys?
 
Male
 
Female
 
 
 
How often do you conduct surveys?
 
Student
 
Service
 
Self Employed
 
Teacher/Professor
 
Professional (Lawyers, Doctors etc)
 
Unemployed
 
Retired
 
 
 
Income Category/Family Income (Per Year):
 
Upto Rs 2.5 Lakh
 
Rs 2.5 Lakh - 5 Lakh
 
Rs 5 Lakh - 10 Lakh
 
Rs 10 Lakh - 25 Lakh
 
More than 25 Lakh
 
 
I believe alcohol consumption is socially acceptable
Strongly Agree Agree Neutral Disagree Strongly Disagree
 
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Alcohol Preference (Spirits)
 
Whiskey
 
Vodka
 
Gin
 
Brandy
 
Rum
 
Tequila
 
Liqueurs

 
 
 
Comments/Suggestions:
   
 
 
Rate the following determinants as deciding factors when purchasing alcohol.
Price
-
Flavour/Taste
-
Spirit
-
Effects on Health
-
Brand Equity
-
 
 
High Alcohol prices are a deterrent to excessive consumption
Strongly Agree Agree Neutral Disagree Strongly Disagree
 
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