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Hello:
You are invited to participate in our consumer preference survey. In this survey, approximately 350 people will be asked to complete a survey that asks questions about their preferences and perceptions about retail products and processes. It will take approximately 20 minutes to complete the questionnaire.

Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will remain confidential.

Thank you very much for your time and support.
 
 
 
 
Name (Optional)
   
 
 
* Age
   
 
 
* Email Address (Just for validation purposes, data will not be shared)
   
 
 
* What is your profession?
 
 
* Gender
 
Male
 
Female
 
 
* Please take a look at the list and tell which of these items do you have at home? (It could be owned by you or your family, or provided by the employer or it could be available in the house you live in; but it should be for the use of just you and your family).
 
Electricity connection
 
Ceiling fan
 
LPG stove
 
Two wheeler
 
Color TV
 
Refrigerator
 
Washing Machine
 
Air Conditioner
 
Car / Jeep / Van
 
Personal Laptop / Computer

 
 
* Does your family own any agricultural land which is currently under cultivation or plantation?
 
Yes
 
No
 
 
* Who is the biggest contributor to running the household?
 
Self
 
Parents
 
Siblings
 
Children
 
Others (Please specify)
 
 
 
* Could you tell me about the educational background of the person who makes the biggest contribution to running the household?
 
Graduate / Post Graduate Professional
 
Graduate / Post Graduate General
 
Some college (including a diploma but NOT graduate)
 
HSC/SSC
 
School (5-9 Years)
 
School (1-4 Years)
 
Illiterate