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2011
April
M
Marketing research questionary (confectionary prod
Marketing research questionary (confectionary prod
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Have you tried sweet sticks Sweetletts and if you have tried them - how do you like them?
Yes, I liked them very much
I liked them
Neutral
No, I did not like them
I have not tried Sweetlettes
I do not consume confectionery products at all
How interested would you be in purchasing high quality premium sweet sticks?
Very interested
Somewhat interested
Neutral
Somewhat uninterested
Very uninterested
What would be an appropriate price range for one package 150 g. of high quality premium sweet sticks?
21 - 30 RUB
31 - 40 RUB
41 - 50 RUB
51 - 60 RUB
61 - 70 RUB
I would not pay for this product
If you know that the price of one package of Sweetletts is 50 RUB - what do you think about the price?
too low
just right
too high
Where would you buy a premium box of high quality premium sweet sticks for a present?
Kiosk
Small store
Big supermarket
Buss/train station
Gas station
It doesn't matter
Other (please write it here)
Which of the following includes your age?
Younger than 18
18 - 24
25 - 34
35 - 44
45 - 54
55 - 64
65 or older
What is your occupation at the moment?
Pupil
Student
Office/Administrative
Professional or Highly tech
Upper/Middle management
Manual worker
Housewife
Rentner
Other (please write it here)
Which of the following categories includes your family monthly gross income?
less than 15 000 RUB
15 001 - 25 000 RUB
25 001 - 60 000 RUB
60 001 - 100 000 RUB
more than 100 000 RUB
Please indicate your gender.
Female
Male
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