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Dear Respondent,


We are a group of undergraduates from Nanyang Technological University (NTU) conducting a study on marketing communications. The objective of this research project is to study people’s reactions towards marketing videos. Through your participation, we hope to assist marketers in the understanding of how respondents spread video content.

Please be assured that your responses will be kept confidential. We hope you will take approximately 10 minutes to complete this questionnaire. We thank you in advance for completing the questionnaire.

If you have any queries pertaining to the survey, feel free to drop us an email at [email protected] or contact us via the numbers below.

Yours sincerely,

Adeline Choy 9339 2643
Eunice Yan 9631 7396
Koh Hwee Ser 9100 9422
 
 
Tell us about yourself
 
 
 
* Gender
 
Male
 
Female
 
 
* Occupation
 
Student
 
Working Professional
 
Other
 
 
 
 
* Age
   
 
 
 
Tell us your current feelings/emotions
 
 
 
The following scale consists of a number of words and phrases that describe different feelings and emotions. Please read each item and then provide the appropriate scale in the space next to the word.

Kindly indicate the level of intensity (on a scale of 1 to 5) to which you are feeling at this moment. Use the following scale to record your answers:
 
 
At this point, I'm feeling:
Very slightly or not at all A little Moderately Quite a bit Extremely
* Angry
* Upset
* Guilty
* Ashamed
* Downhearted
* Astonished
* Distressed
* Sour
* Irritable / Irritated
* Inspiring / Inspired
 
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