Market Survey of the Tourism

Have you ever heard of Taiwan?

Yes

No (Please Skip To Section 3)

The current activities here in the Sun Moon Lake were some eco-experiencing or
trips about the culture of the villages and the industries that were handled by some of the B&Bs. If the Sun Moon Lake completely developed the activities below, what would you be interested in? (Multiple choice)

Trip of the Endemic Species of the Sun Moon Lake.─Variety species that you’ve never seen before! You could find them only in the Sun Moon Lake!

Trip of the Aboriginal culture.─Experience the culture of the Aboriginals.

Taste the local cuisines, appreciate the crafts made of bamboo and clay. And also meet the passion of the local people!

Trip of the Scenery in the Sun Moon Lake.─Take a ride of the small wooden boats or the fishing boats and appreciate the scenery of the lake. You could also watch the light & water-dancing display at night. Or you could choose to go wind-surfing in this such a beauty.

Contest.─You could choose to join the PE Contest such as “Bike Champion” “Triathlon”,” Marathon” and art contest such as drawing, writing, photography and etc.

Have you ever visited Taiwan?

Yes,for how many days?

If you have a chance, would you like to travel in Taiwan?

Yes

No, and why?

Where in Asia would you prefer to visit ?

Have you ever heard of the Sun Moon Lake?

Yes

No (Please Skip To Section 7)

Where did you get the information of the Sun Moon Lake?

Never Ask For It

Printed Media

Electric Media

Tourism Bureau ”Including Travel DM, Consulting, etc”

Internet

Travel Fair

Travel Tourism

Friends’/ Relatives’ Commendation

Others

Have you ever been to the Sun Moon Lake?

Yes, and for how many days?

If you have a chance, would you like to travel in the Sun Moon Lake?

Yes

Group Tour (ex. Tourism)

Self-Help Travel (ex. Backpacking , and for about how many people?