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  1. Surveys
  2. 2012
  3. September
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  5. Mabuhay Miles Survey - test

Mabuhay Miles Survey - test

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Dear Mabuhay Miles members,

You are invited to participate in a survey to help us gain a better understanding of our customers and improve our Mabuhay Miles program. The survey should take no more than 10-15 minutes to complete and your feedback is extremely valuable to improve our services for you in the future. As a reward for your participation, we are giving away three pairs of business class tickets to a regional destination through a raffle. If you win the prize, you will get 70,000 miles credited to your account, enough for a round trip business class for two people to a regional* destination – and all fuel surcharges and taxes will be included as well!**

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential.

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.

* Please note that the regional destinations where all fuel surcharges and taxes are included are: Hong Kong, Macau, Taipei, Bangkok, Bali, Beijing, Jakarta, Narita, Saigon, Singapore, Shanghai, Seoul, Osaka, Pusan, Nagoya, Fukoka, and Xiamen.
** Exclusive of Philippine Travel Tax (if applicable) and International Terminal Fees
 
 
 
* What is your current Mabuhay Miles status?
 
Elite, premier elite, or million milers
 
Base member with more than 4,000 miles
 
Base member with 500-3,999 miles
 
Base member with 0-499 miles
 
Do not know
 
 
 
* Have you earned miles in the past year?
 
Yes
 
No
 
 
 
* How do you currently earn miles? Please choose all that apply.
 
Flying on PAL flights
 
Mabuhay Miles Mastercard
 
Through other types of credit cards
 
At hotels and/or resorts that are linked with Mabuhay Miles
 
Car rentals
 
Banking services
 
Telecom service
 
Insurance

 
 
 
* How did you become a Mabuhay Miles member?
 
Signed up on website
 
Signed up with a travel agent
 
Signed up at the airport check-in counter
 
Signed up at a PAL ticketing agent at the airport
 
Signed up on the plane
 
Don’t remember
 
Other
 
 
 
What options would you most like to spend your miles on? Please rank how likely you would be to spend miles on each option, where 1 represents “Not likely at all” and 7 represents “Extremely likely”
1 – Not likely at all 2 3 4 5 6 7 – Extremely likely
* Award tickets on flights
* Upgrade to next class of service (eg, economy to business)
* Discounts/complimentaries at hotels
* Discounts/complimentaries at car rentals
* Discounts at tour / travel operators (e.g. PALakbayan and Swingaround Packages)
* Discounts from public transport
* Discounts/complimentaries at department stores
* Discounts/complimentaries at grocery stores
* Discount from telecom service providers
* Discounts/complimentaries on gas
* Discounts/complimentaries at Cinemas
* Discounts/complimentaries at restaurants
 
 
How likely are you to convert your Mabuhay Miles into department / grocery stores points? Please indicate your preference in the following scenarios. In this question, we will assume that 1 department / grocery store point can be exchanged into 1 peso.
Your likelihood of converting in terms of % (100% = will convert for sure)
* 3 miles can be converted to 1 point
* 2 miles can be converted to 1 point
* 1 mile can be converted to 1 point
 
 
 
* Are you an SM advantage member?
 
Yes
 
No
 
 
How likely are you to convert your SMAC points into Mabuhay Miles? Please indicate your preference in the following scenarios.
Your likelihood of converting in terms of % (100% = will convert for sure)
* 1 point can be converted to 3 miles
* 1 point can be converted to 2 miles
* 1 point can be converted to 1 mile
 
 
In addition to earning Mabuhay Miles by flying on PAL flights, what other ways would you be interested in earning miles? Please rank how interested you would be in each option, where 1 represents “Not interested at all” and 7 represents “Extremely interested”.
1 – Not interested at all 2 3 4 5 6 7 – Extremely interested
* Credit card
* Insurance
* Banking & asset management
* Hotel
* Car rental
* Tour / travel operators
* Public transportation
* Department store
* Grocery store
* Telecom operators
* Gas stations
* Entertainment e.g. cinema, concerts, etc.
* Restaurants
 
 
 
* How would you prefer to redeem your miles? Please rank your preference from 1-5, 1 being the most preferred.
Through the PAL website
By calling the Mabuhay Miles hotline
Through a travel agent
At a PAL ticket office
PAL kiosk
 
 
 
* How would you prefer to get information on the amount of miles you currently have and any ongoing promotions or awards you could obtain with the Mabuhay Miles program? Please rank your preference from 1-7, 1 being the most preferred.
Through email
On the PAL website
Via text message
By calling the Mabuhay Miles phone number
Through paper mail sent to your preferred address
At a PAL ticket office
PAL kiosk
 
 
Under what circumstances would you take a PAL flight over an alternate carrier (eg, Air Asia, Cebu Pacific, SEAir) in order to earn miles in the Mabuhay Miles program, assuming that the flights were at the same time?
I would take the PAL flight I would take the flight of the other carrier
* Other carrier is 30% less expensive (eg, PAL flight is 100 USD and other carrier is 70 USD)
* Other carrier is 20% less expensive (eg, PAL flight is 100 USD and other carrier is 80 USD)
* Other carrier is 10% less expensive (eg, PAL flight is 100 USD and other carrier is 90 USD)
* Other carrier and PAL are the same price
 
 
Please rank your satisfaction with the following aspects of the Mabuhay Miles program, where 1 represents “Extremely dissatisfied” and 7 represents “Extremely satisfied”.
1 – Extremely dissatisfied 2 3 4 5 6 7 – Extremely satisfied
* Availability of seats on flights you want that you can get with miles
* Method and ease of redeeming miles
* Expiration policy of the program (miles expire 3 years after they are obtained)
* Fuel surcharges and taxes you have to pay when redeeming an award flight
* Customer service over the phone and at service centers when redeeming miles
* Ease of earning miles
 
 
 
* As an elite member, what privileges are most important to you? Please rank your preference from 1-7, 1 being the most preferred.
Additional free baggage allowance
Priority access privileges (faster check-in, security, and boarding lines)
Access to a lounge at airports
Automatic upgrades on domestic flights
Automatic upgrades on international flights
Bonus miles on all fares
Having my own Exclusive Travel Officer
 
 
 
* First name
   
* Last name
   
Suffix
   
* Please provide your Mabuhay Miles number.
   
* Please provide your email address.
   
 
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