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Gender
 
Male
 
Female
 
NA
 
 
 
Age
 
20 or below
 
21-40
 
41-60
 
61 or above
 
 
 
Occupation
   
 
 
 
Are you aware of any loyalty programme?
 
Yes
 
No
 
 
 
Have you ever joined in any loyalty programme?
 
Yes
 
No
 
Maybe
 
 
 
If the answer for Q5 is yes, then what makes you interested in joining in the programme?
   
 
 
 
You are a member of how many loyalty programmes?
   
 
 
 
What benefits do you have from the loyalty programmes?
   
 
 
 
What are the sacrifices?
   
 
 
 
If the loyalty programmes cause you sacrifices, then what would you like to improve to be better about the programmes?
   
 
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