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1. How would you describe your overall opinion of Gavin Anderson & Company (GA)?
 
Very positive
 
Somewhat positive
 
Neither positive nor negative
 
Somewhat negative
 
Very negative
 
 
 
2. What do you see as the main services that GA is known for?
   
 
 
 
3. What do you see as GA’s main strengths?
   
 
 
 
4. What do you see as GA’s main weaknesses?
   
 
 
5. From your point of view, how important are each of the following attributes when considering appointing a communications firm? Please rate each attribute on a scale of 0 to 10 where 0 means very unimportant and 10 means very important.

0 1 2 3 4 5 6 7 8 9 10 Don't Know
Professionalism - quality of work, meeting deadlines
Responsiveness to our requests and needs
The strength of the individual consultants who will be working on my brief
Relationships - how we work together, the kind of people they are
The strength of their track record, have they worked on projects like this before?
Having good government and bureaucracy access as well as knowing how things work at a political level (State and Federal)
Strategic thinking and creativity - coming up with ideas that help us
Fair and reasonable fees and charges
Knowledge of our industry
Having good media contacts and knowing how things work in the media
Ability to operate across different markets in Australia
Global office network
 
 
6. Please indicate how well you believe GA performs in each of the following areas using a scale of 0 to 10, where 0 means performs very poorly and 10 means performs very strongly.

0 1 2 3 4 5 6 7 8 9 10 Don't Know
Professionalism - quality of work, meeting deadlines
Responsiveness to our requests and needs
The strength of the individual consultants who will be working on my brief
Relationships - how we work together, the kind of people they are
The strength of their track record, have they worked on projects like this before?
Having good government and bureaucracy access as well as knowing how things work at a political level (State and Federal)
Strategic thinking and creativity - coming up with ideas that help us
Fair and reasonable fees and charges
Knowledge of our industry
Having good media contacts and knowing how things work in the media
Ability to operate across different markets in Australia
Global office network
 
 
 
7. Which of the following best describes your opinion of GA’s value proposition?
 
Under valued
 
Good value for money
 
Expensive but worth it
 
Too expensive
 
 
 
8. In the public affairs/government relations space, who do you see as GA's main competitors and how do they compare to us?
   
 
 
 
9. In the financial communications/transaction space, who do you see as GA's main competitors and how do they compare to us?
   
 
 
10. Thinking broadly about the following range of consulting services and your likely needs for this year - do you expect to use each of them more, less or the same as you did last year?
More Same Less
Strategic/issues management communications advice
Media relations
Financial communications/transactions
Public affairs/government relations
Market and social research
 
 
 
11. What advice would you offer GA in terms of opportunities and threats for the coming year? Please be specific.
   
 
 
 
12. What do you think GA could do to maintain and improve its relationships with clients and intermediaries?
   
 
 
 
13. Is there anything else you would like us to know?
   
 
 
 
Name
   
Address
   
 

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