Surveys
2015
February
I
Indian Beverage Consumer Survey

Indian Beverage Consumer Survey

This is an anonymous survey. The data collected cannot be linked to any individual. Please start with the survey now by clicking on the Continue button below.

* Which region in India you are currently residing in?

North

South

East

West

* Your Age?

* Your Gender

Male

Female

* What is your employment status?

Employed

Unemployed

Retired

Student

* Your annual income range?

0 (unemployed/student)

Less than 5 Lacs

5 to 10 Lacs

10 to 20 lacs

More than 20 Lacs

How important are following factors for you in selecting your beverage?
1(Least important) to 10 (Most important)

	Taste	Nutrition	Packaging	Price	Availability	Brand Recognition
* Rating from 1(Least important) to 10 (Most important)

Rate your products on following criteria from 1 (Very Poor) to 10(Excellent)
For e.g. if you think cola drinks are NOT nutritious mark 1 under nutrition, if you think they are VERY nutritious mark 10 under nutrition for colas.

	Nutrition	Taste	Price	Packaging	Availability	Brand Recognition
* Orange Based (Mirinda, Fanta)

* Mango Based (Maaza, Slice, Frooti)

* Lime Based (7Up, Limca, Mountain Dew)

* Fruit Juices (Tropicana, Real, Minute Maid)

* Cola (Coke, Pepsi, Thumbs Up)

* Paper Boat

Your Preference (on the scale 1 - Least Preferred to 10 - Most Preferred)
For E.g. If you hate a drink mark it as 1, if you really love it mark as 10

	Orange Based (Mirinda, Fanta)	Mango Based (Maaza, Slice, Frooti)	Lime Based (7Up, Limca, Mountain Dew)	Fruit Juices (Tropicana, Real, Minute Maid)	Cola (Coke, Pepsi)	Paper Boat
Beverage Preference

* Under what condition do you prefer to consume your beverage?

Along with lunch/dinner

While returning home from school/work

With morning breakfast or evening snack

Mix it in a bar/while partying with friends

Whenever I am thirsty

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