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| What age group do you usually shop for? |
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| What are your favorite types of memorabilia? |
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| How much do you look to spend when buying memorabilia? |
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| How many times do you shop for equipment? |
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| What type of music do you prefer while shopping? |
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| What’s the most important thing to you as a customer? |
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| Would you like to be able to order stuff to the store, if we don’t have what you’re looking for? |
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| How many items do you see yourself buying at once? |
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| What are your favorite brands for hockey equipment? |
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| What is your ideal price range when shopping for equipment? |
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