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  1. Surveys
  2. 2011
  3. November
  4. H
  5. Häagen-Dazs
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What is your gender?
 
Male
 
Female
 
 
 
How old are you?
 
Under 18
 
18_24
 
25_33
 
34_45
 
45_50
 
Above 50
 
 
 
Do you prefer your ice cream soft or hard? (Soft ice creams are usually from the machine)
 
Soft
 
Hard
 
Do not mind
 
 
 
What kind of ice cream do you prefer?
 
Normal (soft)
 
Bars
 
Sundae cones
 
Frozen yogurt
 
 
 
What is your favorite ice cream flavor?
 
Vanilla
 
Chocolate
 
Strawberry
 
Caramel
 
Other
 
 
 
 
Which toppings do you prefer from the list below?
 
M&Ms
 
Flake
 
Nuts
 
Fruits
 
Dried fruits
 
Marshmallows
 
Sauces :(chocolate, toffee, strawberry)
 
Nothing
 
 
 
What type of promotional advertise attracts you most?
 
Billboards
 
Magazine ads
 
Radio
 
TV ads
 
 
 
What makes you buy an ice cream?
 
Flavor (Taste)
 
Brand name
 
Texture
 
Price
 
Other
 
 
 
 
What kind of promotions would most appeal to you as a consumer?
 
Buy one-get one free
 
Discount offers! 25% off
 
 
 
Where do you normally buy ice cream from?
 
Mall
 
Corner Shop
 
Beach
 
Cinema
 
Other
 
 
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