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Hello, I’m __________ from __________. We are conducting a market research study and I would like to ask you a few questions. Please be assured that no one is trying to sell you anything and that no one will contact you as a result of your participation in this study.
To see if you qualify for the upcoming research study, there are a few questions I would like to ask you.
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Gender (Check One Answer) |
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Which of the following categories best describes your age category? (Check One Answer) |
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Do you or anyone in your household, work for any of the following types of companies? (Read list and record below)
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My client is interested in talking to some people who have participated in a market research study and to others who have not. When was the last time you participated in an interview, group discussion, opinion survey or product testing in which you were asked to rate or discuss products, ideas, or advertising? |
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Do you wear eyeglasses or contact lenses to correct your vision? Please select ‘yes’ if you wear eyeglasses or contact lenses rarely, sometimes or often. |
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Which of the following correction means do you wear…? |
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Please indicate to which extend do you wear each of the following:
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How long have you been wearing glasses? |
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How many hours a day do you wear your eyeglasses? (Do Not Read List - Select One Response) |
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Do you experience the following without your eyeglasses or contact lenses?
Blurred vision when looking at an object in the distance (e.g. looking at a landscape)
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Blurred vision when looking at an object that is close up (e.g. reading a book) |
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This is not visible to the respondents. For data purpose |
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Transitions (Photochromic) lenses are clear lenses indoors that darken outdoors on exposure to sunlight. When not exposed to outdoor sunlight (for example by walking indoors), they will gradually return to their clear state. Is your current pair of glasses clear or Transitions (photochromic) lenses?
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Would you be ready to wear Transitions (Photochromic) lenses? |
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What kind of eyeglasses do you currently wear? (Check One Answer)
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How satisfied are you with the glasses you currently wear? |
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Would you say your eyes are... |
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We would like to invite you to participate in a consumer test. Let me assure you that we are not trying to sell you anything, it is only your opinions that we are interested in. The test will last approximately two hours and will be held at: (Insert Location). During this test, you’ll have the opportunity to evaluate different lenses in indoor and outdoor environments.
To thank you for your participation, we would like to give you $XX.00 at the end of the test. Would you be interested in participating in one of these discussions?
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| Are you available on: (Insert planning) | | |
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Select the questionnaire number |
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“We’d like your feedback on photochromic lenses. These lenses are clear indoors and darken outdoors upon exposure to sunlight. When not exposed to sunlight outdoors (for example when you walk indoors), they will gradually return to their clear state.
During this test, you will have the opportunity to wear and test 3 different pairs of lenses.
The test consists of four separate sections.
There is no right or wrong answer. Please don’t hesitate to give us your honest opinion.
Before we begin the actual wearer test, we’d like to check your visual acuity to understand if you have a good near and/or far vision.”
Eurosyn note: Please refer to the visual acuity tests (test in close vision and Monoyer test)
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| 1. What is your age? (Type in number) | | |
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3. Overall, how frequently do you wear prescription eyeglasses? |
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4. The following statements may or may not describe your feelings about prescription eyewear. Please indicate to what extent you agree or disagree with each statement. Use the scale where “1” means that you "Strongly Disagree" and “7” means you "Strongly Agree", or use any number in between. If a statement does not apply to you, please indicate “Not Applicable (N/A)"
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PART B: COMPARATIVE TESTING OF ALL 3 COLORS TOGETHER ON FRAMES (outdoor evaluation)
Eurosyn note: Tables and chairs will be provided to the respondent. |
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Preferred frame
Here are 5 types of frames fitted with translucent lenses. You can try on the frames. Please we are interested in the style of the frame only, thus do not pay attention to the brand or the quality/build of the samples shown.
Eurosyn notes:
- The 5 frames will be different for men and women.
- They will be presented simultaneously on a white mat (to avoid reflections) platter. They will be presented with translucent lenses.
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5. Overall, which frame do you prefer? |
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Ranking of the 3 colors together by looking at only a frame equipped with the 3 color lenses
Note: lenses should be properly activated before showing them to respondents.
Here is the first frame with the 3 colors lenses. Look at the 3 pairs of lenses, please do not wear them.
Eurosyn note: The 3 equipments will be presented simultaneously on a white mat (to avoid reflections) platter. |
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1a. Please rank every of the 3 colors from the most to the least appreciated.
Please tick one box per column.
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1b. Please rank every of the 3 colors from the most to the least fashionable.
Please tick one box per column.
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“You have now finished the evaluation of this frame.” |
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2a. Please rank every of the 3 colors from the most to the least appreciated.
Please tick one box per column.
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2b. Please rank every of the 3 colors from the most to the least fashionable.
Please tick one box per column.
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“You have now finished the evaluation of this frame.” |
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3a. Please rank every of the 3 colors from the most to the least appreciated.
Please tick one box per column.
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3b. Please rank every of the 3 colors from the most to the least fashionable.
Please tick one box per column.
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“You have now finished the evaluation of this frame.” |
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4a. Please rank every of the 3 colors from the most to the least appreciated.
Please tick one box per column.
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4b) Please rank every of the 3 colors from the most to the least fashionable.
Please tick one box per column.
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“You have now finished the evaluation of this frame.” |
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5a. Please rank every of the 3 colors from the most to the least appreciated.
Please tick one box per column.
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5b. Please rank every of the 3 colors from the most to the least fashionable.
Please tick one box per column.
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“You have now finished the evaluation of this frame.” |
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PART C: Consumers wear the product and look at themselves in a mirror |
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Here is the first frame with the 3 colors lenses. Look at yourself in the mirror with the 3 products (small mirror held by the consumer / near vision condition). You are not forced to wear all equipments.
Eurosyn note: The 3 equipments will be presented simultaneously on a white mat (to avoid reflections) platter.
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| 6. Please rank every of the 3 colors from the most to the least appreciated. Please tick one box per column.
1. FRAME N°: | | |
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| “You have now finished the evaluation of this frame.”
2. FRAME N°:
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| “You have now finished the evaluation of this frame.”
3. FRAME N°: | | |
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| “You have now finished the evaluation of this frame.”
4. FRAME N°: | | |
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| “You have now finished the evaluation of this frame.”
5. FRAME N°: | | |
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“You have now finished the evaluation of this frame.” |
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PART D: PREFERRED EQUIPMENT (lenses + frame) |
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Here are the 5 frames with the 3 colors lenses. Look at all the pairs of lenses, please do not wear them.
Eurosyn note: The 15 equipments will be presented simultaneously on 5 white mat (to avoid reflections) platters (1 per frame).
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7. Taking all the elements into account, which equipment (lenses + frame) do you prefer?
Please tick the lenses color and the frame reference:
a) Lenses color:
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| 8. Could you please explain your preference? | | |
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9. a) Putting price aside, how likely are you to purchase your preferred lenses if they are available on the market? It would be…. |
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10. a) Have you heard of photochromic lenses before today? |
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| b. Can you tell us the name of a brand of photochromic lenses? | | |
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