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Surveys
2014
February
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Feb Meeting Key Drivers
Feb Meeting Key Drivers
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What is the market need we are addressing?
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What is the problem we are solving?
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Why do users care?
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How is this better than what is out there?
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How big of a difference is this really?
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Who is our user?
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How should we define our Target Market?
Occupation
User frequency per day
Lifestyles
Gender
Values
Interests/hobbies
Corporate
Platform (mobile, tablet or PC)
Age
Education level
Personality
Income level
Marital or family status
Behavior
User spent time per day
Individual
Ethnic background
Niche
Location
Attitudes
Other
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Which platform is the most important to our success?
Mobile
Tablet
PC
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As a shareholder, what are your goals?
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Who are our competitors?
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