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Surveys
2013
February
F
Factors affecting the response rate in Email Campa
Factors affecting the response rate in Email Campa
0%
Exit Survey
I always delete unsolicited emails
Strongly disagree
Moderately disagree
Slightly disagree
Neutral
Slightly agree
Moderately agree
Strongly agree
I open all emails that has a recognizable name in the "From Address"
Strongly disagree
Moderately disagree
Slightly disagree
Neutral
Slightly agree
Moderately agree
Strongly agree
I delete an email if I do not recognize the name in the "From Address"
Strongly disagree
Moderately disagree
Slightly disagree
Neutral
Slightly agree
Moderately agree
Strongly agree
Unsolicited email adverts are intrusive
Strongly disagree
Moderately disagree
Slightly disagree
Neutral
Slightly agree
Moderately agree
Strongly agree
If I receive an email from an unknown source what is my first reaction?
Open it
Don’t open it
Read subject only
Look at it Preview Mode First
I would open an email if the subject line were relevant to me
Weekly
Monthly
Quarterly
Annually
I would open an email if the subject line interests me
Weekly
Monthly
Quarterly
Annually
The subject line determines which emails I open
Weekly
Monthly
Quarterly
Annually
I would open an email if the subject line is personalized i.e. which is using my company or brand name or my first name
Weekly
Monthly
Quarterly
Annually
If an email advert is targeted towards me, I am more likely to respond very quickly
Weekly
Monthly
Quarterly
Annually
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