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2012
November
E
Exit Strategy - Product Preference
Exit Strategy - Product Preference
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How much time per week do you usually spend on the internet including social networking?
1-4 Hours
4-8 Hours
8-12 Hours
More than 12 Hours
If there were a website that made it easy and comfortable to do so, would you consider planning your own or a loved ones funeral online?
Yes
No
If you did use a website to pre-plan your own funeral, would you consider purchasing a pre-paid funeral plan through that website?
Not at all interested
Somewhat interested
Very Interested
If you were interested in pre-paying for your funeral through the website that you used to pre-plan your funeral, which of the following two products would you prefer?
An Insurance Plan with monthly premiums that would pay a benefit to cover funeral expenses
A Savings Account that you could deposit in to each month to cover funeral expenses
Have you ever purchased an insurance product online?
Yes
No
Have you ever opened a bank account online?
Yes
No
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