Eastern Market

Hi,

We're doing a study on food shopping habits and need your help by answering some questions. Can you help me?

* (NOT A QUESTION: Day of Survey?)

TUESDAY

SATURDAY

On a scale of 1-6, with 1 being Srongly Disagree and 6 being Strongly Agree, how strongly do you disagree or agree with each of the following statements:

	1 - STRONGLY DISAGREE	2 - SOMEWHAT DISAGREE	3 - MILDLY DISAGREE	4 - MILDLY AGREE	5 - SOMEWHAT AGREE	6 - STRONGLY AGREE
* I am willing to pay more to buy organic produce

* I believe that I get better value buying meat than fresh produce

* I find it difficult to transport fresh produce home

* I get a better value eating at fast food restaurants than fixing my own meals

* Often when I buy fresh produce it looks good on the outside, but it's rotten inside

* I eat fresh produce instead of canned or frozen because it is healthier

* My local fast food restaurant is an affordable place for me to eat

* I frequently take prepared meals home to eat

* I would buy more fresh produce if it were cheaper

* It's important that my produce is grown in Michigan

	1 - STRONGLY DISAGREE	2 - SOMEWHAT DISAGREE	3 - MILDLY DISAGREE	4 - MILDLY AGREE	5 - SOMEWHAT AGREE	6 - STRONGLY AGREE
* I would shop at the Gratiot Central (Meat) Market if it were more convenient

* It's more convenient to eat at a fast food restaurant than eat at home

* It's important to me that my produce is organically grown.

* Higher quality produce is more important than supporting local businesses

* I'd buy more fresh produce, but other members of my household will not eat it

* I would shop more at Eastern Market more if it were open more days of the week

* In general, it takes too much time to cook

* I don't know how to cook fresh vegetables

* I eat fresh produce to loose weight

* In the past 30 days, including today, how many times have you shopped here at Eastern Market?

ONCE

TWICE

THREE TIMES

FOUR OR MORE TIMES

* In the past 30 days, including today, how many times have you shopped at the Gratiot Central (Meat) Market located across the expressway?

NONE

ONCE

TWO TO THREE TIMES

FOUR OR MORE TIMES

* From a list of Fresh Departments that food stores typically have, which department generally has the greatest influence on your decision in selecting where to shop?

* Of all the produce you buy, what percentage is spent on fresh compared with canned or frozen?

NONE

A THIRD

TWO-THIRDS

MORE THAN TWO-THIRDS

From the list below for each type of food store what percentage of your monthly food-at-home expenditures do you usually spend at these places? (examples are given in parentheses):

* At what type of store do you usually purchase most of your fresh produce? (SELECT ONE)

On a scale of 1 to 6 with 1 being NOT IMPORTANT and 6 being VERY IMPORTANT, how important are the following in choosing where you shop for fresh produce?:

On a scale of 1 to 6 with 1 being NOT SATISFIED and 6 being VERY SATISFIED, how satisfied are you with place where you shop for fresh produce the most on the following:

* Have you used any of the following to buy food? (check all that apply)

* What is your gender?

FEMALE

MALE

* Do you live IN . . .?

CITY OF DETROIT

DETROIT SUBURB

OUTSIDE DETROIT METRO AREA

* If you work outside the home, do you work in the City of Detroit or Suburb?

CITY OF DETROIT

SUBURB

WORK AT HOME/DON'T WORK/RETIRED

* How many people are in your household?

ONE

TWO

THREE OR MORE

Do you have children under 18 years of age living at home?

YES

NO

Was your birth year:

BEFORE 1946

BETWEEN 1947 AND 1964

BETWEEN 1965 AND 1980

BETWEEN 1981 AND 2000

Which of the following best describes your food heritage?

Is your annual household income?

LESS THAN $20,000

BETWEEN $20,000 AND $44,999

$45,000 OR MORE