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Contact Information
* First Name : 
* Last Name : 
Address 1 : 
Address 2 : 
City : 
State : 
Zip : 
Phone : 
* Email Address : 
 
 
Which of the following best describes your position within the company?
 
CEO/OWNER
 
PARTNER/SENIOR EXECUTIVE
 
PROFESSIONAL (CONSULTANT, LEGAL, MEDICAL, ARCHITECT)
 
FINANCE/ACCOUNTING/PURCHASING
 
MARKETING
 
OFFICE MANAGER
 
ADMINISTRATIVE ASSISTANT
 
TECHNICAL/IT PROFESSIONAL
 
SALES PROFESSIONAL
 
Other
 
 
 
ncluding yourself, how many employees work at this location?
 
1
 
2-7
 
8-19
 
20-49
 
50-99
 
100+ (If 100 or more please go to end of survey and submit)
 
 
 
Which of the following best describes the primary business activity of your company?
 
 
 
Please select the range that best describes the approximate 2011 annual sales for your company at this location. If you don’t know exactly, please give your best estimate.
 
LESS THAN $100,000
 
$100,000 - $499,999
 
$500,000 - $999,999
 
$1 MILLION OR GREATER
 
DON’T KNOW
 
 
 
We are interested in understanding more about the role you play in selecting Graphic Design Services for your company. For each of the items below, please tell us what your individual involvement is in the purchasing process. Please check all that apply from the list below.
 
DETERMINE NEED TO PURCHASE
 
EVALUATED VARIOUS PRODUCTS/VENDORS
 
AUTHORIZED / APPROVED PURCHASES
 
DETERMINED WHERE TO PURCHASE
 
PLACED ORDERS
 
ALL OF THE ABOVE
 
Other
 

 
 
How much would you estimate you spent in total and on the following advertising and marketing activities in the past 6 months?
$0 LESS THAN $500 $500-$1,500 $1500-$5,000 $5000-$10,000 $10000-$25,000 $25,000 OR MORE I DON'T KNOW
Advertising-Online
Advertising-Print
E-mail marketing campaign
Brochures
Branding (Logo, stationery, etc)
Direct mail campaign
Promotional material (trade shows,events, etc)
Website
 
 
For each of the following advertising and marketing services listed, please tell us if your company plans to purchase this service in the next six months.
WILL NOT PURCHASE MIGHT PURCHASE WILL BE PURCHASING
Advertising-Online
Advertising-Print
E-mail marketing campaign
Brochures
Branding (Logo, stationery, etc)
Direct mail campaign
Promotional material (trade shows,events, etc)
Website
 
 
 
If you are seeking a design professional for your marketing activities who do you consult (Select all that apply)?
 
Classified Ads
 
Design Agency
 
Freelance Designer
 
Friend/Family Member
 
Online Search
 
Other
 

 
 
 
Please explain what kind of value or benefit you expect from a design professional. Describe in as much detail as you can.
   
 
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