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The aim of this questionnaire is twofold. First, it aims to assess your level of satisfaction regarding Segmentation 2.0. and second, it intends to evaluate your needs and preferences regarding the tool.
Throughout the questionnaire we cover a series of themes such as the value of segmentation and its impact on your daily work, the purposes you use Segmentation 2.0 for, and your expectations towards the tool.
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* What function are you in? |
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Please answer the following questions about your current levels of satisfaction regarding Segmentation 2.0.
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Please rate the extent to which you agree or disagree with the following statement.
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* What role(s) do you expect Segmentation 2.0 to be useful for? (Multiple answers possible)
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* What role(s) do you use Segmentation 2.0 for? (Multiple answers possible) |
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* Please tell us why you have never used Segmentation 2.0. (Multiple answers possible) |
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* Please select the main reason(s) that prevent(s) you from using Segmentation 2.0 more often in your work? (Five answers maximum) |
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Please rate the following purpose(s) according to how well they are addressed by Segmentation 2.0?
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Impact of Segmentation 2.0 |
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Please rate the extent to which you agree or disagree with the following statements in terms of how helpful Segmentation 2.0 has been in your current role?
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| * What do you feel would improve your usage of Segmentation 2.0? | | |
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* For the following statements, please select the one statement you believe more strongly in. |
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* What do you think are the main benefits of having a consistent global approach to segmentation within the organization? (Multiple answers possible) |
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* For the following statements, please select the one statement you believe more strongly in. |
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* For the following statements, please select the one statement you believe more strongly in. |
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Value of Segmentation 2.0 |
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Please rate the extent to which you agree or disagree with the following statements.
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* Please select the statements you believe more strongly in. |
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* Have you ever been trained to use Segmentation 2.0? |
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Please rate the extent to which you agree or disagree with the following statement.
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| Are there any features on Segmentation 2.0 that you believe should be to added or removed? Anything that needs to be updated? | | |
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| Are there any other comments you would like to share from your experience or expectations of Segmentation 2.0? | | |
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