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Surveys
2013
April
C
CONSUMER SURVEY
CONSUMER SURVEY
0%
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Do you buy baked goods (cupcakes, cookies, cakes, etc.)?
Yes
No
How often do you buy baked goods (cupcakes, cookies, cakes, etc.)?
Weekly
Monthly
Quarterly
Annually
Other
Where do you buy baked goods?
Online
Supermarket
Store
Other
Have you ever purchased baked goods online before? (1) If haven’t :Would you? Why/Why not? (2)If have: Do you enjoy the experience with purchasing baked goods online or do you prefer in-store purchases? Please explain.
Please rate the below aspects on its significance to your decision of what baked goods to purchase
(5 is most significant and affects decision the most; 4 is very important; 3. is somehow important 2 is “it’s nice but I could take it or leave it”; 1 it doesn’t matter or affect decision at all) :
Social aspect of business (ex: portion of proceeds goes to charity)
Taste
Quality of ingredients
Nutrition
Location (close to work, home, etc.)
Other aspects that influences your decision of what baked goods to purchase:(optional)
Have you ever made donations through crowdfunding sites such as Kickstarter, Donors Choose, and IndieGoGo before?
Yes
No
If yes
: What was the name of crowdfunding sites? What was the cause? (optional) Why did you use the crowdfunding site to make the donation?
Do you purchase products from socially-responsible businesses like Tom’s Shoes, Newman’s Own, etc.? If yes, how often?
No
weekly
monthly
quarterly
annually
Other
What is your occupation?
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