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  1. Surveys
  2. 2012
  3. September
  4. C
  5. Consumer Behavior at Hullut Päivät
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Exit Survey »
 
 
1) What comes to your mind when you hear the words Hullut Päivät? Please mention 10 things (verbs, nouns, adjectives etc.)
   
 
 
 
2) How would you describe environment and atmosphere at the Hullut Päivät? Take in to account music, other customers, service, colors, smell, feelings, emotions etc.
   
 
 
 
3) How do you get the information about the campaign products on Hullut Päivät?
 
The catalogue
 
Advertisements in newspaper
 
TV-ads
 
Online ads
 
Facebook
 
The online catalogue
 
Friends/Family
 
Other, what?
 

 
 
 
4) Are you purchasing more products during the Hullut Päivät than you usually would do, and if so, what kind of products especially?
   
 
 
5) Do you believe that you are saving... by going to the Hullut Päivät?
Yes No
Money
Time
Effort
 
 
 
6) Are you focusing on purchasing only campaign products or do you also buy products with normal prices?
 
only campaign products
 
both, campaign products and products with normal prices
 
only products with normal prices
 
 
 
7) During Hullut Päivät you usually... (choose one or more)
 
have already in advance decided what you are going to purchase
 
only purchase things that you really need
 
are just looking for good prices
 
go there just because you might find something interesting (an impulse purchase)
 
go there because it’s a tradition or a “must”
 
Other, what?
 

 
 
 
8) Are you more likely to buy a brand that is being promoted even if you normally buy another brand that is not being promoted? If so, what kind of products?
   
 
 
 
9) Are other customers/people affecting your shopping behavior during the Hullut Päivät? (For example a friend/a random customer/a family member/a sales clerk). In what way?
   
 
 
 
10) If a product that you buy often is being promoted at the Hullut Päivät, will you buy it even if you don't need it at the moment? If so, what kind of products?
   
 
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